V. Crespo-PereiraA. C. Vaca-TapiaMANCIATI ALARCON, ROBERTO XAVIERROBERTO XAVIERMANCIATI ALARCON2024-11-062024-11-0620239789811990984978981199099110.1007/978-981-19-9099-1_7https://cris.ute.edu.ec/handle/123456789/477Press Consumption in Chile During COVID-19: Digital Marketing Variables at Analysistext::book::book part